Name architecture
Aimu is the company and master brand. AimuNet is reserved for the internet and cloud business line.
A brand is the shared feeling left by every interaction.
Aimu’s visual system is clear, energetic and dependable. Vivid color creates memory; disciplined typography keeps meaning easy to grasp.
AimuColor
Aimu Blue anchors recognition; lime, orange, violet and cyan express energy, action, imagination and digital experience.
Typography
Headlines are bold but breathable; body copy is concise without becoming mechanical.
Motion
Transitions explain relationships between pages. Entry, card feedback and navigation share one rhythm.